VidCon 2022: The ultimate creator’s guide

VidCon 2022 logo

The biggest event of the year is back! VidCon, the annual convention for online video stars, brands, creators, and fans, returns in 2022 after a hiatus in 2021.

This year’s event promises to be huge. People from all over will head over to the Anaheim Convention Center in California, from 22 to 25 June 2022, for the ultimate VidCon experience.

Attendees can network with other YouTube stars, content creators, featured guests, and popular brands.

Lickd will be attending VidCon in 2022, so we wanted to do a round-up of what VidCon is all about and what you can expect at this year’s conference.

Keep reading to find out how you get your entire VidCon trip paid for too! In the meantime, let’s dive in…

What is VidCon?

VidCon 2022 logo

VidCon is an annual convention with events in the US, UK, and Australia. However, VidCon US is by far the biggest of them all. This multi-day event is catered toward executives, fans, online brands, and creators. It includes workshops, panels, presentations, networking, exhibitions in the expo hall, concerts, and even meet-and-greets between a creator and their fans.

VidCon is a unique opportunity for fans and aspiring content creators to meet their heroes and learn from them.

Where is VidCon held?

VidCon is held at the Anaheim Convention Center, California, United States. It’s not far from LA, so it’s the perfect place for creators to come together.

When is VidCon, and how many days is it on?

VidCon 2022 is a four-day event held from 22 to 25 June 2022. After two years away due to Covid, the creator community is sure to be excited to return. We’re excited to go for sure!

Who started VidCon?

Hank Green Vidcon Founder

The first VidCon was organised by Vlog Brother, Hank Green in 2010. At the time, it was hosted at the Hyatt Regency Century Plaza Hotel, Los Angeles and was attended by over 1,400 people.

By 2018, VidCon had grown in popularity, and Viacom (owner of Paramount Pictures and Viacom Media Networks) acquired VidCon. Hank Green continues to be involved, along with Jim Louderback, CEO of VidCon. In July 2019, the most recent VidCon event, over 75,000 people attended.

How to win $2,000 with Lickd at VidCon 2022

If you’re unsure as to what Lickd is, it’s the biggest platform of music for creators. Not only can you get the usual stock music, but it includes music from famous artists too, like Charlie Puth, Megan Thee Stallion, Sia and even Iron Maiden. Now you can finally use popular music in your videos without sacrificing your ad revenue to copyright claims. It’s time to level up your content with beats your viewers will love.

Copyright claims? We got you. Ad revenue? Keep it.

 

 

Not only are we here to start a music revolution for creators, we also wanted to give you the chance to win back your Vidcon expenses up to the value of $2000!! Visit our dedicated competition page for more details and to enter! 

 – COMPETITION NOW CLOSED –

Lickd pay for VidCon 2022 trip

Keep an eye out for Lickd when you’re at VidCon. Please feel free to approach us to discuss anything on music licensing, monetizing your YouTube videos, or just find us for a friendly chat! We love to speak with you and we most certainly don’t bite.

What to do at VidCon 2022 – Event guide and Vidcon tips

With so many events, workshops and panels, you will certainly not be bored at VidCon 2022. There is a full schedule for the four-day convention, each day packed with panels, fireside chats, meet-and-greets, and networking opportunities.

Below are some key panels to take advantage of during VidCon 2022. 

VidCon 2022 panels

Charli D’Amelio x Lightricks – June 23, 10 am – 11 am

Don’t miss out on this fantastic panel with YouTube star Charli D’Amelio and Lightricks’ VFX creator Brandom Baum. The discussion will focus on what creators require today, using Videoleap to create fun content and plenty of tips from these well-loved creators.

How Tik Tok is Bringing in the New School of Sound – June 23, 2:30 pm – 3:30 pm

Learn from your favourite artists how Tik Tok is completely revolutionising the hip-hop industry and helping with music discovery.

DI-Why – June 24, 10 am – 11 am

This informative panel will discuss how creators can come up with consistently good, fun, and engaging content.

The Future of Creator Monetization – June 24, 2 pm – 2:30 pm

Join this panel of industry experts and CEOs to learn more about the future monetization of online creators. The panel will be hosted by Ashley Yuki (Co-head of Product at Instagram – Meta), Courtney Carter (CEO at Carter Media Group), and Joseph Albanese (CEO at Stir).

Black Media Matters – June 24, 2:30 pm – 3:30 pm

This panel aims to look at how social media and online videos can be used to break stereotypes, increase diversity, and educate the ignorant.

Your teen found success online. Now what? – June 25, 1 pm – 2 pm

This panel is aimed at parents who have children working as content creators. The panel is hosted by Tik Tok stars and will help parents help their children to navigate online success, including brand inquiries, press, agents, and maintaining an offline life.

Coming out: Balancing authentic identity and privacy online – June 25, 2:30 pm to 3:30 pm

This panel hosted by It Gets Better will discuss the nuances of being a queer creator and coming out to an audience. It tackles the challenges of being a spokesperson for your community while maintaining privacy in your personal life.

How to Break Through in Podcasting – June 25, 3:30 pm – 4:30 pm

This informative panel will discuss how to stand out from the podcast crowd. It will dive into being featured on Apple Podcasts, working with advertisers, and presenting sponsored content on your podcast.

If you don’t want the party to stop, these events are ones you’ll want to check out!

VidCon 2022 events

Vidcon for sponsorship opportunities - Lickd

Fireside chat with Dane Glasgow (VP of Entertainment – Facebook – Meta) – June 23, 12 pm – 12:25 pm

Dane Glasgow will help creators develop a more diverse revenue stream and utilize Meta to build their communities.

Community Networking: Gaming – June 23, 4 pm – 5 pm

The gaming community has grown exponentially since VidCon 2019 and has become a way for creators to connect with fans and their audience. With the future of gaming expected to grow, this event offers an opportunity for gamers to network and interact.

YouTube’s Algorithm Explained – June 24, 10 am – 11 am

Get a fascinating insight into YouTube’s algorithm’s inner workings from Youtube’s Director of Product Management, Mr Todd Beaupré. This event will feature an appearance by MrBeast.

Groovin’ with Cost n Mayor – June 24, 3 pm – 3:35 pm

Get your limbs loose and join Tik Tok dancing sensations Cost n Mayor in a live dance class.

Featured Creator Hour: Smosh – June 24, 4 pm – 4:45 pm

Find out more about your favorite creators and meet them in person at this entertaining and informative Q&A session.

Night of Awesome – June 24, 6:30 pm – 8 pm

The Night of Awesome is an exceptional event you can enjoy with friends. It will feature many noteworthy internet sensations, like Khaby Lame, Basementgang, Stephen “tWitch” Boss, Derek Hough, La’Ron, The Odd 1s Out, Duo the Owl, and Andrea Russet.

This night of music, Tik Tok-inspired dancing, and comedy will be hosted by KallMeKris and CelinaSpookyBoo.

Sister Sister – June 25, 12pm – 12:30 pm

Join this fun event to watch creator siblings compete against each other in fun games and challenges.

Laura Prepon’s Industry Tips for Digital Creators – June 25, 2 pm – 3 pm

Join Laura Prepon – star of That 70’s Show and Orange Is the New Black – as she shares tips and advice on creating a successful digital brand.

Project Sweettea – June 25, 4 pm – 5 pm

Join the creative sweetpea team for a fun event at this Q&A session. Come prepared with all your questions and an open mind.

Spotify Presents: Night of Music – June 25, 5:30 pm – 7:30 pm

Join your favourite creators, dancers, musicians, and online personalities for one of the biggest events at VidCon at the VidCon Arena Stage.

For a full schedule of what’s on in the expo hall, check out the VidCon page.

How do I get tickets to VidCon 2022?

You can purchase tickets from the VidCon website’s ticket page.

How much are tickets for VidCon?

There are several ticket options available:

  1. Community Track (4 Day): $129
  2. Community Track Chaperone (4 Day): $119
  3. Community Track (1 Day): $59
  4. Creator Track (4 Day): $189
  5. Industry Track (4 Day): $799

Networking Tips for VidCon

Preparing for VidCon is exciting, but if you want to get the most out of the experience, you will have to dust off your networking skills and get ready to interact with other YouTubers, gamers, executives, and content creators. Here are some tips to help you network at VidCon 2022.

  1. Prepare your pitch. Make sure you are rehearsed in how to market yourself and your product to producers and executives but don’t overdo it. You don’t want your pitch to sound tired and repetitive.
  2. Have business cards. It may seem old-school, but being able to provide a card with your social media handles is a great way to be remembered.
  3. Find a buddy to help. Going to these events and promoting yourself can be daunting, so invite a friend along to support you and provide comfort when networking.
  4. Small talk can be your friend. Jumping right into intense networking and discussions can be off-putting, so perhaps first engage in some small talk to familiarise yourself with the other person. Ask them where they’re from or what panel/event they enjoyed most so far.
  5. Listen more. You may feel the need to dominate the conversation and promote your services or skills, but make sure to actively listen. You may find they have some great advice, and if you make them feel heard, they’re probably more likely to remember you. 
  6. Treat it like a normal conversation. Networking does not have to be anything special – it is just a conversation between two (or more) people, so stay calm and enjoy the experience. Some of the best collaborations happen when you make friends with someone so just try to be your usual self!

 

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