Christmas content ideas for social media

Inspiration for Christmas video content on YouTube

Coming up with cracking Christmas content for your socials can be quite the task. But if Santa can deliver all his presents, you can definitely sleigh your social media posts!

Christmas content ideas for social video

Whether you want to share some delicious Christmas recipes or create posts every day for Vlogmas, we’ve got a whole LOAD of fun, festive ideas that’ll get your audience in the holiday spirit.

So, let’s get ourselves in the workshop and whip up some festive magic for your social media feeds! πŸŽπŸŽ„πŸŒŸ

What makes great Christmas content for social media?Β 

Much like Santa’s squad of elves, you’ll need to spend some time crafting content that’ll be a gift to your audience. Whether it’s through heartwarming stories, dazzling visuals, or festive messages, you should be aiming to create engaging posts that leave Christmas-holics wanting more.

But what will make your Christmas posts stand out from other content creators?

Authenticity is key

Christmas content ideas for social media

No one does you better than you, and the holidays are a time for genuine connections. Share your own holiday experiences, traditions, and even the occasional mishap (let’s be honest; we all love a bit of festive drama).Β 

Don’t try to sugarcoat the holiday hustle. Knowing that you’re not just another corporate entity can really help establish a bond between you and your followers. After all, your audience will appreciate the human touch, knowing you’re in the trenches with them.

Be consistent

It’s all about the grind. Treat your social media content like a virtual advent calendar and deliver a daily dose of holiday magic. Consistency in posting not only keeps your audience engaged but also builds anticipation and excitement in the run-up to the fat man coming down the chimney. It’s a surefire way to spread cheer and keep your brand top of mind throughout the festive season!Β 

Embrace the festive spirit

If you want your social media post ideas to pop off this holiday season, you’ll need to fully immerse yourself in the madness. We’re talking Christmas greetings in videos, Christmas shopping for the gram and making the most festive social media campaigns. So put on your Christmas hat and let your creativity run wild!

How to come up with Christmas social content ideas

Inspiration for Christmas video content on YouTube

Listen, we get it. Creating a variety of content for different social media platforms can be just as overwhelming as buying presents for everyone you love. But that’s why we’re here to help gift YOU with some merry methods for brainstorming awesome content ideas.

Christmas content ideas for Instagram reels

Christmas content ideas for Instagram Reels - Lickd

From fashionista influencers to cooking mamas, you’re gonna need some reel-y cool ideas if you want your Instagram to flourish and raise brand awareness!

Let’s unwrap five festive content suggestions that’ll have you feeling like a star in no time!

  • Deck the gram with a time-lapse: Blast some tunes, set up the cam, and hit record as you shift into turbo mode on the Christmas decor! Let your audience see the progress of your winter wonderland. πŸŽ„βœ¨
  • Festive fit check: Put together a series of quick clips showcasing different outfits, from ugly sweaters to glamorous party dresses. Add some fun transitions between the outfits and use music to set the mood. πŸ‘—πŸ•Ί
  • Get crafty: Share a step-by-step tutorial for a simple Christmas craft. This could be anything from making homemade ornaments to creating a festive centerpiece. Use captions or voiceovers to explain each step, and make sure to include close-up shots for detail.
  • Bite-sized cooking clips: Share and create recipes with your followers. Create short, fast-paced clips of you preparing and cooking some delicious treats. This could be baking cookies, making hot cocoa, or whipping up a festive cocktail. 🍸
  • Photo contests: Invite your followers to capture the holiday spirit in their own unique style. Just set the rules and ask them to share their best shots on Instagram stories using a special holiday hashtag. Not only does this make for great social media marketing, but it’s also a fantastic way to showcase the immense talent of your amazing followers! And that’s not all – the best part? You can reward your winners with a special Christmas gift! πŸŽπŸŽ…

Remember to add engaging captions, use relevant hashtags, and tag any brands or accounts featured in your content. Also, consider using popular holiday-themed stickers, filters, and GIFs to add an extra festive touch to your reels.

Christmas content ideas for TikTok

Christmas content ideas for TikTok

If you’re looking to grow your social media Christmas content on TikTok, then you’re in for a treat! There are so many fun Christmas ideas you can come up with that’ll fit perfectly into your content calendar (and day-to-day life! Because of course you also need some time to embrace and enjoy the holiday season).

  • Challenge accepted! Jump into the hottest challenges on TikTok! Dance-offs, wild antics, and why not whip up your very own viral holiday challenge? Get your followers in on the action with comments and duets – let’s make this trend! πŸ’₯πŸ”₯
  • ‘Tis the season for mesmerizing transitions! Whether you’re a makeup artist, a cosplayer, a culinary wizard, or an interior designer, turn your TikTok into a hub of fab video content! From one transition to another, go from ordinary to extraordinary, all in the name of Christmas! 🌟🎭
  • Merry memes & Yule-tide skits! Let’s face it, what’s Christmas without a little comedy? Create funny, relatable memes and skits that touch on common Christmas experiences. Engage with your audience by encouraging comments, asking questions, and interacting with responses. You can even feature user-generated content or shoutouts to active followers. πŸ‘πŸ‘„πŸ‘
  • Collab with influencers: Team up with your fellow TikTokers for epic projects! Think of joint challenges and duets that showcase each other’s unique talents, styles and personas. Together, you’ll be unstoppable! 🀝πŸ”₯
  • Get groovy with festive sounds! Get your merry groove on with the most Christmassy tunes and trending sounds in town! Swing to the rhythm, lip-sync to carols, and let the holiday beats set the perfect tone for your cheerful Christmas transitions and skits! πŸŽ΅πŸ’ƒπŸŽ€

With your content making waves on the For You Page, let’s make this holiday season one to remember!πŸŽ‰πŸ“Έ

Christmas content ideas for YouTube

The holiday season offers a plethora of creative avenues to explore, and as YouTube expands, so does the opportunity for diverse content.

Christmas content ideas - present haul

From heartwarming vlogs to engaging DIY tutorials, there’s no shortage of ways to infuse that holiday spirit into your channel’s content and build a strong social media campaign.

  • Have a very merry Vlogmas: Whether you’re going all out with daily content or opting for a more laid-back weekly approach, inviting your viewers into your holiday festivities is sure to spread joy and create a special connection. Share the magic of decorating the tree and preparing tasty meals. Treat your Vlogmas like an advent calendar for your viewers! πŸ“ΈπŸŽ„
  • Gift guides & DIY decor: Unleash your creative side and spread some holiday cheer with step-by-step tutorials on how to craft unique and beautiful Christmas decorations. Dive into the world of DIY, creating everything with a personal touch, from ornaments to stunning wreaths and even homemade gift-wrapping ideas. You can even encourage your viewers to post their results on their other social media platforms and create some friendly Christmas contests! 🎨✨
  • Festive feasts & cook-off challenges: Get ready for a culinary adventure like no other! Challenge your viewers to step up to the plate and create a feast fit for a Christmas. From timeless classics to yummy gingerbread houses, see who’s got the holiday flavor on lock. The kitchen is heating up, and the race for the tastiest holiday dish is on! πŸ”₯πŸ‘¨β€πŸ³
  • Christmas shopping hauls: “Get in, loser, we’re going shopping!” Take your viewers along for a holiday shopping trip to showcase the special gifts you’ve purchased for loved ones. Not only is this a delightful way to share the holiday spirit, but it also works as a savvy social media strategy. By featuring your favorite brands, you can attract customers and spread the love for these products. An exclusive Christmas gift guide can be a really helpful and fun way of spreading some Christmas joy on your channel! πŸŽπŸ›οΈ
  • A cinematic Christmas: Popcorn ready? We’re in for a cinematic sleigh ride! From the freshest releases to timeless classics, let’s take a deep dive into some festive cinema. Whether you’re planning thorough reviews or just aiming to share the joy of these movies, consider hosting watch parties with your audience. It’s a fantastic way to spread holiday cheer and create memorable viewing experiences together! πŸŽ¬πŸŽ„

Embrace the magic of the season and let your creativity shine with these Christmas content ideas. Social media channels are a great way to spread the love and connect with your audience during this special time of year.Β 

Whether you’re sharing heartwarming moments on YouTube, inspiring DIYs on TikTok, or festive feasts on Instagram, these ideas will help you create memorable content that resonates with your viewers.πŸŽ„πŸŒŸ

Tips for making the most out of your Christmas content

Tips for Christmas content videos - Christmas tree seen in the reflection of a bauble

Whether you’re aiming to find the best Christmas marketing ideas, social media posts, or holiday stories, we have a few tips to help you make this festive season truly magical.Β 

By staying true to the spirit of the season, engaging your audience, and consistently building brand awareness, you’re well on your way to creating content that stands out.

Here are a few tips that could help elevate your Christmas social media posts:

  • Stay ahead of the game πŸš€Β 

Get a head start! Plan and create a content calendar early on. This way, you’ll have plenty of time to let your creative juices flow and keep the good vibes flowing.

  • Cross-platform posting 🌟 

Spread some holiday love across all social media accounts. If you already have a bank of YouTube content for example, you can repurpose it by creating clips and posting them to YouTubeb shorts or other platforms, of course tailoring them for different demographics.Β 

  • GIF-t your followers with the latest trends 🎬 

Well, it’s simple! GIFs, memes, and trends are great for audience engagement. After all, memes are the language of the internet and staying fluent in this digital dialect keeps your content relevant. Plus they’re super easy to post when you want to engage with your audience but can’t make a whole video.

  • Jingle all the way with Christmas music🎢

No Christmas is complete without some Christmas jams! You and everyone else knows that Christmas music is a must for this time of year. The right soundtrack can immediately dial up the festive vibes on your video. It can help pull your content together and create a more immersive experience for your audience. I guess right about now you’re saying “I wish I could use some famous Christmas music, but don’t you know I’ll get copyrighted?” – and that’s our biggest Christmas gift to you. With Lickd, you can use big Christmas hits like Driving Home For Christmas, Baby It’s Cold Outside, Santa Baby, Lonely This Christmas, Snowman, and a bunch more. Check it out below:

  • Festive offers for the giving season! 🎁 

Speaking of offerings, don’t be afraid to add a dash of promotional content to your Christmas videos. It’s a big time of year for brand deals! After all, it’s the season of giving, and your audience will appreciate exclusive deals, special offers, and festive shopping ideas tailored just for them.

  • Be real! πŸ’―Β 

Authenticity is key. Share your real holiday moments, quirks, and even those epic holiday fails. It’s the genuine touch that’ll make your content shine! 🌟

Have a Merry Christmas with music from Lickd

Christmas music for videos at Lickd

Ready to make this holiday season unforgettable? Embrace the magic of Christmas with our curated selection of heartwarming tracks. You’ll be rocking around the Christmas tree in no time with Lickd’s epic musical library.

As well as Christmas tunes, we also have instant access to a wide variety of music from popular artists, as well as rocking royalty-free music. With a Lickd subscription, you’ll be the coolest content creator in town!

If at any point you’re confused about this stuff, don’t worry, we get it! That’s why we’re always around for a friendly chat, so don’t hesitate to reach out.

Want more content and tips for making it as a content creator? Head on over to our blog.


How do you make Christmas content?

To create engaging content for Christmas campaigns, start by planning the type and theme of your content, such as decor ideas or recipes.

  • Stay updated on current Christmas trends, and craft attention-grabbing titles and thumbnails.
  • Ensure your content is high-quality, with killer visuals and sick beats.
  • Inject your own personal touch by sharing your unique Christmas experiences.
  • Consider collaborations for fresh perspectives
  • Use relevant keywords for discoverability and engage with your audience.

You should definitely take advantage of other social media platforms to promote your content and entice a new audience. Above all, provide value and enjoy the process of spreading holiday cheer!

How can I incorporate music into my content?

You can incorporate music into your content by using festive tunes as background music in videos, creating musical montages, or even featuring original holiday songs. Platforms like Lickd offer a wide selection of licensed music that you can use in your content.

Should I consider running holiday-themed promotions or giveaways?

Yes, running holiday-themed promotions or giveaways is a great way to attract and engage your audience. It’s an opportunity to give back and spread goodwill during the festive season, all while growing strong Christmas social media engagement.

Why is holiday content for social media important?

Christmas is a significant holiday season that presents a unique opportunity for creators to connect with their audience, grow their following, and spread holiday cheer. Creating Christmas content allows creators and brands alike to engage with their audience in a festive and memorable way.

The emotional connection forged through holiday-themed content can leave a lasting impression, fostering a positive brand image and enhancing engagement. It’s a time when people are actively seeking inspiration, gift ideas, and holiday experiences, making it a prime moment for creators and brands to be part of the conversation and offer value to their audience.

Embracing the holiday spirit in your social media content can lead to increased visibility, enhanced engagement, and, ultimately, a boost in following and monetisation.

Content and SEO Marketing Manager

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