The Simple, Legal & Affordable Way for Brands to License Mainstream Music for Short-Form Video
Almost every content creator on the planet is already leveraging mainstream music to engage with their audience…
…so why should you be stuck with just stock music?68% of TikTok users have better brand recall when they use music they like96% more likely to be remembered if using music aligned with your customers identity91% of top trending tracks on short-form social are mainstream, copyrighted tracks
Social platforms can’t grant you the rights to use mainstream music legally, and many brands have fallen prey to lawsuits. So how do you get it?
You have 3 options:
Or…
We’ve taken over 40 years of collective experience in sync licensing and turned it into a platform to make the whole process easier for brands and rights holders.Ensure you get the rights you need for your intended usage, using our pre-existing deals with rights holders.Not only do we save you time and legal costs, but we make sure you only pay for the rights you need so there is no wastage.
Businesses looking to use recognizable music in their branded content on social.Teams working with brands who need licenses for their campaigns.
Pricing is based on track popularity and streaming virality. Prices are validated and updated monthly.
Brands, businesses and agencies making branded content or brand-sponsored content.
The Social Sync license covers short-form videos across TikTok, Instagram Reels, Snapchat, and YouTube Shorts. This includes both brand videos and creator promotional videos featuring your brand.
TikTok, Instagram Reels, YouTube Shorts, and Snap all require proper music licensing for brand content to avoid copyright infringement.
Lickd for Brands provides clear licensing for mainstream tracks that comply with platform policies.
These are the general guidelines covering usage.
The license covers social-first style brand content, including (but not limited to):
No, our licenses cover native social media content and creator podcast video clips.
Using unlicensed music can result in copyright claims, fines, and content takedowns. Brands risk legal action and reputational damage when using unapproved tracks.
Lickd for Brands’ mainstream music licensing service protects you from these issues and ensures appropriate licensing.
Lickd for Brands provides properly licensed music for your social posts with clear commercial use terms, ensuring legal compliance.
Once your campaign content is live, submit the content URLs through the My Requests area. We’ll forward these to the relevant platform and label teams to ensure your content remains active. You’ll also receive a public EULA as proof of legitimate licensing.
A sync license covers pairing music with visuals, while a master license covers the recording itself.
Lickd for Brands bundles all necessary rights in one license, eliminating confusion by offering clear, commercial licenses for brand use.
Payment won’t be processed until your license is fully approved by all rights holders. We place a hold for the total amount while the license request is pending. If declined, the hold will be released.
Yes. Once your account is approved, you can download low-quality MP3 previews of any track. After licensing, you’ll have access to the high-quality version for your content.
Yes. With over 40 years of combined sync licensing experience, our team can help negotiate and clear additional rights. Contact us at brandsupport@lickd.co for guidance.
Contact us at brandsupport@lickd.co for personalized guidance from our experienced licensing team.